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Benjamin Reed, REALTOR®/Broker, F. C. Tucker Company

Benjamin Reed is a Indianapolis Indiana real estate agent/broker committed to the highest level of customer satisfaction. Whether you are a first time home buyer or an experienced investor, Ben's chief goal is to exceed his clients expectation during the home buying and/or selling process. Ben Reed got his start on the Indianapolis real estate scene as an investor approximately 12 years and has since acquired several investment properties. Ben's experience as an investor has given him keen insight into the local real estate market.

Ben received a civil engineering degree from University of Wisconsin Madison and will obtain a MBA degree from Uindy spring 2020. The intent here is to highlight Ben's credentials which directly correlates with his credibility as a Realtor. As a provider of Real Estate services, Ben has come to understand that the client wants a couple questions answered before they make a decision to procure services.

1. What’s in it for me? In other words, they want to know why they should employ certain services. Well, the answer to that is simple, achieving the desired result. Which in this case is getting to the closing table with a ready, willing, and able buyer.

2. Does the realtor have a clear understanding of their expectation? Again, Ben's chief goal is to exceed his client’s expectations and this is achieved through effective communications. Constant, accurate, and timely, effective communications is critically important.

Generally, Ben's value proposition is doing whatever it takes to get the deal done and exceed his client’s expectations. As a full-service realtor, Ben will be your side advocating for your interests from contract to closing. Specifically, Ben will leverage a strategy to capitalized on what he likes to call the 4 p’s of real estate marketing. They are product, place, price & promotion.

Obviously, your home is the product. So, a discussion will be had about what might make it attractive to potential buyers. This may be as simple as removing personal effects, so the buyer can envision themselves in the home.

Price the home right is essential. Even in this market, buyers have options so it’s imperative to price the home at a point the market has an appetite for. Properties that aren’t priced right sit and potential buyers start to wonder if something is wrong with it.  Ben will perform a comparative market analysis to provide an educated estimate of the price based on actual sold comparable data.

In regards to location, the focus here would be to highlight surrounding amenities. The brokers listing cooperative or BLC is one way to bring it into locus, but your home will also be featured on,, and Trulia. 9 times out of 10, buyers working with Realtors will direct them to the BLC. As you know 33% of buyers find your home through their Realtor and 44% find it on the internet.

This brings us to the promotion aspect. The price, place, and product kind of ties into the promotion piece. If you’re amenable to it, Ben is happy to host open house, which is a valuable tool for exposure and feedback. For showings, appointments can be scheduled through centralized showing services, so you don’t have coordinate this activity. All you have to do is respond to a text to accept or decline or if you don’t like to take any call, Ben is happy to run point.

Ben Reed's success in real estate is due to his passion, experience, professionalism and commitment to serving your real estate needs. Ben is constantly educating himself on the latest trends in the marketplace so he can find the right home for you or price your home to sell accordingly. On his website, you will find all of the information you need to buy or sell a home. If you need more information about homes in your area, please contact Ben Reed today so he can provide you with the latest information.

National Society of Black Engineer (NSBE)
Indiana Water Environment Associations (IWEA)
Metropolitan Indianapolis Board of Realtors (MIBOR)
National Associations of Realtors (NAR)


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F.C. Tucker